Super Blogs

As football fans, we love the Super Bowl. As marketers, we love the Super Bowl commercials. And not just watching them. Writing about them, too.

 

Watch and read about VI’s 10 all-time favorite Super Bowl commercials. Then, vote on your favorite!

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10. Budweiser - "Frogs"

Bud. Weis. Er. VI Motion Graphics Designer Mike Anderson reminisces about one commercial he’ll never froget.

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9. Newcastle - "If We Made It"

VI Senior Marketing Strategist Kendall Rooney’s favorite Super Bowl ad didn’t even run during the Super Bowl. No bollocks, it still counts.

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8. Always - "Like A Girl"

Like a marketer, VI Copywriter Richard York appreciates beautiful, emotionally charged TV spots… including the Like a Girl spot from the 2015 Super Bowl.

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7. FedEx - "We Apologize"

Here’s one from VI Motion Group Editor Beau Leland. The vision of this ad was planted in his brain, and it still remains. It’s the sound… of FedEx.

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6. Apple - "1984"

VI Senior Social Media Strategist Gentry McKeown is drawn to Apple’s famous Super Bowl ad… not because of its iconic message. Rather, its iRony.

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5. Ram - "God Made a Farmer"

 “And on the 8th day, God looked down on his planned paradise and said 'I need someone to cry like a baby while I watch this Ram ad.' So God made VI Digital Marketing Strategist Hayley Cacioppo.”

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4. Old Spice - "The Man Your Man Could Smell Like"

For some, it’s emotion that makes an ad memorable. For VI Motion Group Director Matt Lowery, it’s absurdity and a little… horsing around.

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3. Volkswagen - "Use the Force"

VI Group Account Director Greta Anglin doesn’t like it when absurdity or meaninglessness are forced into ads. She likes ads that use the Force.

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2. Master Lock - "Shot Lock"

Before Apple in 1984, there was Master Lock in 1974. VI PR Director Larry McAlister discusses why this classic spot is a bull’s-eye in his eyes.

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1. Chrysler - "Imported from Detroit"

Lose yourself in the music and the moment of this Chrysler ad from the 2011 Super Bowl. VI Partner/Executive Creative Director Steve Sturges already has.

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