A website isn’t just another modern marketing tool. While new tools make it possible for just about anyone to create a website, it takes sound strategy and a proven process to convert passive surfers into dedicated customers. VI has the expertise to untangle the complexities of your online presence.
At VI, all website projects go through a 5D process. This ensures that we are building a website that hits all of the objectives defined by key stakeholders.
Meetings are held to determine high-level business requirements and to discuss scope, roles and responsibilities.
Define everything we discussed in the Discovery period. We solidify the website’s information architecture and budget.
The fun part, where our designers take the creative brief and design the actual look and feel of the website.
Our development team goes into a dark hole for a few weeks and builds out the actual code.
After quality assurance testing, we publish the site. However, websites are never finished. We like to work with all of our clients on an ongoing basis to ensure proper SEO and that our website is converting on the key objective.
All websites are different, but at VI they have five things in common: